As Flip-flops Fall Flat, Footwear Companies Step In to Provide Alternatives
Added: 01-18-2008
Unique Summer Footwear Provides Comfort, Support and Style
Bethesda, Md. – Flip-flop, flip-flop, it’s a sound many are used to hearing as their popular summer slip-ons slap against their feet. But as the popularity of flip-flops reaches new heights with teenagers and twenty-somethings, so too do the number of flip-flop related foot injuries. Known for their simple design and go with any outfit style, flip-flops offer little in terms of arch support, foot protection and shock absorption.
"Tendinitis, arch-pain and sprained ankles are just some of the problems flip-flops can cause. They can also make existing problems worse. Simply put, flip-flops just aren’t good for your feet," said Dr. David Schofield president of the American Podiatric Medical Association (APMA). "There are alternatives to flip-flops that allow your feet to enjoy summer in a more supportive shoe."
Flip-flops’ flimsy support and protection has savvy shoppers looking for a more sophisticated summer sandal. In fact, a recent survey found that 33 percent of women say that comfort is more important than fashion when choosing shoes. APMA Seal-holding companies, such as Crocs, Chaco, Dansko and Rockport all feature collections of summer footwear that provide feet not only protection, but also support and style. Each shoe line has been awarded the Seal for meeting the association’s high podiatric standards. APMA’s Seal program recognizes products that set the benchmark for the footwear and foot care industry. Evaluated by a committee of APMA member podiatrists, these products are shown to allow normal foot function and promote quality foot health. To learn more APMA’s Seal program, visit www.apma.org/sealofacceptance.
Summer Footwear Alternatives:
CROCS – CROCS footwear feature Croslite™, which warms and softens with body heat and molds to the user’s feet while remaining extremely lightweight. Crocs’ styles Cloud and Relief hold the APMA Seal of Acceptance.
Dansko – By providing state of the art footwear technology, a consumer’s comfort is the company’s first concern. Dansko’s Bay Bridge, Beacon Hill, Golden Gate, Hampton and Stapled Clog Collections hold the APMA Seal of Acceptance.
The Rockport Company – Rockport maintains a heritage of engineered comfort and commitment to footwear innovation. Their Made to Move and World Tour Elite Sandals Collections hold the APMA Seal of Acceptance.
Chaco – By using quality materials that last, Chaco seeks to minimize its environmental impact while providing durable and stylish shoes for men and women. Chaco’s Ándale, Performance and Z/rivative collections hold the APMA Seal of Acceptance.